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Consumer Cellular
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Consumer Cellular : ウィキペディア英語版
Consumer Cellular

Consumer Cellular is a postpaid mobile virtual network operator founded by John Marick and Greg Pryor in October 1995. Based in Tigard, Oregon, near Portland, the company pioneered the no contract plan model, with a key focus of their marketing being retirees. In September 2008, the company began working with AARP, helping to enlarge the Consumer Cellular's subscriber base from around 30,000 customers in 2006 to more than one million in 2013.〔
The company received the top customer satisfaction ranking from Consumer Reports in 2010, 2011, 2012, and 2013.〔
〕〔 The company has also been named one of Oregon's fastest-growing companies, listed on the Inc. 5000 growth list since 2009,〔(Inc 5000 profile for Consumer Cellular )〕 and ranked in the ''Portland Business Journal'' Top 100 Oregon Companies list every year since 2010. The company operates using network capacity from AT&T and T-Mobile, and also resells AT&T wholesale wireless services to other virtual operators as well.〔(【引用サイトリンク】url=http://www.bizjournals.com/portland/stories/2005/07/18/focus3.html )
== History ==
With most cell phone carriers gearing their services toward high-use business clients, John Marick and Greg Pryor founded Consumer Cellular in 1995 with the goal of providing affordable, no-contract cell phone plans to casual mobile users of all ages. The company started out with an emphasis on the Pacific Northwest market, reselling service from AT&T. After AT&T's merger with Cingular, Consumer Cellular re-negotiated its contract with AT&T to allow national coverage through its network.
In 2008, Consumer Cellular became a preferred provider for AARP members, making the company the first cell phone provider to market to retirees. As result of this partnership, more than 85% of Consumer Cellular's current customers are older than 50. The plans are relatively simple compared to other carriers, and have been advocated by such senior publications as the Senior Journal.
In June 2010 Consumer Cellular's continued growth led to an expansion and official opening of the company's second U.S.-based customer support center in Phoenix, Arizona.〔(Consumer Cellular Opens Customer Support Center in Phoenix )〕 In August 2012 Consumer Cellular opened a third U.S.-based customer support center in Redmond, Oregon. The company currently employs nearly 1,000 personnel between its Tigard, Redmond, and Phoenix locations.
During the summer of 2011, Consumer Cellular announced a partnership with national retailer, Sears. Under the current agreement, four different types of Consumer Cellular phones are sold in 750 Sears stores nationwide. In January 2012, it was reported that Consumer Cellular's revenue grew from $17 million to $185 million in six years by selling the newest technology to older American consumers.〔(【引用サイトリンク】title=Consumer Cellular grows by catering to mature demographic - Portland Business Journal )
In April 2012, the company announced the launch of SIM cards to their product line to be used with phones which use the company's service plans including Apple's iPhone.〔(【引用サイトリンク】title=Consumer Cellular Launches ard - Yahoo! Finance )〕 Consumer Cellular celebrated the company's millionth customer in February 2013 by giving back a million dollars; 100,000 to five non-profit partners and the rest to their employees.〔 In July 2013, the company introduced a smartphone financing program called EasyPay that is available to consumers purchasing smartphones that cost $300 and up.
The company partnered with SquareTrade in August 2013 to provide its customers with cellphone protection plans. Consumer Cellular began a trial run of selling in select Target Stores in March 2014, which expanded to all stores in October 2014.
As of 2015, Consumer Cellular was expected to exceed $1 billion in revenue for 2016.〔http://www.oregonlive.com/silicon-forest/index.ssf/2015/10/consumer_cellular_turning_20_e.html〕

抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)
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